Astra
Astra is a startup that builds infrastructure that provides unified access to every crypto trading venue. I was brought on right at the beginning stages of the company to define the brand identity and build the inaugural site.
My Work
- Developed brand identity from scratch, including a logo, fonts, and colors
- Compiled brand guidelines in a comprehensive Brand Book
- Designed website in Webflow
My Role
Brand Strategist & Web Designer
Project Type
Marketing
Brand Design
Web Design
Website
Built on Webflow.
Brand Book
View a short excerpt of the Astra brand guidelines below, or download to view the complete, high-res brand book.
Logo
Graphic
Graphic that demonstrates the place for Astra in the crypto market.
I wholeheartedly recommend Avery to anyone seeking a designer who is immensely skilled and genuinely committed to client satisfaction.
I had the pleasure of having Avery do the brand design and web design for my startup, Astra. When I initially approached Avery, the company was nothing more than a couple slides on a PowerPoint presentation.
Avery was receptive to feedback and happy to iterate until we arrived at our final design. Her creative talent and intuitive understanding of my vision felt, at times, like she could read my mind. Her prompt communication and professionalism were outstanding, and she delivered exceptional results while working with our tight timeline and staying within our budget. At the end, she walked us through her design process, in order to make the hand-off as easy as possible.
Aditya Baradwaj
Founder and CEO, Astra